Port of SF

Port of San Francisco was in need of a modern brand and mark as it moved into the new century. Once known as a industrial government property, the brand experience helped move it to a new perception of being “open to the public” with the new Ferry Building and Embarcadero and waterfront revitalizations. Alan helped developed the mark conceived by designer Joycelyn Lee and developed the animated video piece for the new logo’s public unveiling. Art directed by Mya Kramer. Agency: Mya Kramer Design Group